Our Story

  1. Our Story
The Beginning

The Beginning

Sailing off on that shiny May morning, we surely did not expect that Isola D’Elba’s fresh breeze would take us on such an extraordinary journey.

 

Our inspiration

Our inspiration

Through the exhilarating fragrances of the plants of Isola D’Elba and with the caress of the wind filling our sails, our vessel sailed smoothly over a sea ready to reveal its secrets to us.

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The message from the sea

The message from the sea

Destiny brought us to the rock of Paolina, precisely the place where a refined ivory statuette was found in the hull of a 2nd century vessel: the seal of a bottle containing precious essences.

This was our message in the bottle, gifted to us by the sea.

The perfume of the sea

The perfume of the sea

That was our inspiration; a desire to relive that experience, to create a perfume.

Not just a fragrance, but an essence like no other, the perfume of the sea.

The impossible enterprise

The impossible enterprise

At the end of the ‘90s, in a market dominated by a few, powerful multinationals, starting to manufacture perfume on the Isola D’Elba seemed like an impossible idea. We set aside a thousand fears, we hoisted our main sails and we cast off.

Where we are Today

Where we are Today

Today Acqua dell'Elba has 32 single-brand shops (27 in Italy and 5 abroad) and a distribution network of more than 1,000 customer perfume stores in Italy and the rest of Europe. The company has its eye on foreign markets to bring the essence of the sea and all its beauty to the rest of the world.

 

Our secret

Our secret

A family-owned enterprise. Three founders: Fabio, Chiara and Marco. A passion for perfumes and a dream in common: to recreate on Elba island the magic of the Tuscan Renaissance workshop, through the excellence of the best master perfumers. A place where the extraordinary manual abilities of the maestro and his disciples married with a natural propensity towards beauty, a profound knowledge of the arts and culture, and a strong drive towards excellence.

Artisans of the twenty-first century, custodians of a secret going far beyond the quality of raw materials and the accuracy of the production process.

The dream lives on

The dream lives on

Extraneous to momentary trends and ephemeral luxuries, we pursue our journey to bring beauty in people’s lives. Inspired by our historically traditional values, we are driven by simplicity, quality, creativity and artisanal pride. Our vessel proceeds on its navigation, our dream lives on.