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500 OF THESE DAYS, COSIMO I DE’ MEDICI.

500 OF THESE DAYS, COSIMO I DE’ MEDICI.

500 OF THESE DAYS, COSIMO I DE’ MEDICI.

The 12th of June 1519 was the date of birth of Cosimo I De’ Medici, the leader of the cadet branch of the Tuscan family whose name is connected to Isola D’Elba through the foundation of Cosmopoli, the current Portoferraio. To celebrate this anniversary, aside from exhibitions and initiatives which will last throughout the year all over the island as well as in Florence, Acqua dell’Elba has created a new fragrance carrying his name in its laboratory in Marciana Marina.

COSIMO I DE' MEDICI: TUSCAN JUST LIKE WE ARE

His strong and determined “Condottiero” (military leader of the Italian middle ages) personality, his desire to add value and prestige to Tuscany, his passion for alchemy intended as a search for the true essence, his great love for Isola d’Elba: these qualities of the great man are all reflected in the bouquet of Acqua dell’Elba’s latest creation. Woody and mossy notes combine with other fresh, citrussy aromas creating an elegant fragrance with a noteworthy personality, capable of enclosing the personality of a man who knows what he wants, and how to obtain it.

COSIMO I DE' MEDICI: 500 BOTTLES FOR 500 YEARS

The Cosimo I De' Medici Eau de Parfum has only been produced in 500 numbered bottles, to highlight the extraordinary nature of the celebration and the unique personality of the Condottiero. From today, the 12th of June, they are available in all of our flagship stores as well as on our website.

COSIMO I DE' MEDICI: A LABEL UNITING THE PAST WITH THE FUTURE

The label used by Acqua dell’Elba on its Cosimo I De’ Medici fragrance was the result of a contest organised among graphics and communications students, from which Alessia Barone’s submission was selected. “The label I proposed”, says the young winner, “unites a letter Cosimo wrote by his own hand, a portrait of himself and Acqua dell’Elba’s colours, highlighting the contemporary relevance of his character through the use of modern graphics”.  A character whose essence Acqua dell’Elba wanted to captivate in its latest creation.


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